Thanks to Cash for Clunkers, Hybrid Sales Rises 31.8% in July; New Vehicle Sales Up 3.55%

August 5, 2009 at 11:52 am

(Source: Green Car Congress)

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Buoyed by the US government’s CARS (“Cash for Clunkers”) program, US auto sales slowed their decline in the US in July, dropping on 12.1% to 997,824 units, accordingto summary figures from AutoData. Passenger car sales dropped 10.6% to 554, 527 units, while light truck sales dropped 14.1% to 443, 297 units. All comparisons are by volume. As a result, the SAAR for July surged to 11.24 million units; US SAAR had been below 10 million since January.

Hybrids had an especially good month, with reported sales jumping 31.8% year-on-year to 35,429 units, representing a 3.55% new vehicle sales market share for the month—the highest monthly share yet. Hybrid gains were largely due to an increase in Prius sales (up 29.7% to 19,173 units) and Ford hybrids (up 323% to 5,353 units).

Us hybrid sales 2009.08-1

Image Courtesy: Green Car Congress - Hybrid sales rise, thanks to Cash for Clunkers

According to the Alliance of Automobile Manufacturers, CARS sales reflected demand for more fuel-efficient vehicles:

  • Ford reported a 9 mpg increase from trade-in vehicle to new vehicle purchase;
  • GM reported a 54% increase in small car sales since the CARS program was launched;
  • 57% of Mazdas sold so far under the program were fuel-efficient Mazda 3’s;
  • 78% of Toyota’s CARS sales volume consists of Corolla, Prius, Camry, RAV 4 and Tacoma, which average a combined 30 mpg;
  • Volkswagen reports more than 60% of its CARS sales are clean diesel Jetta TDIs which get an EPA combined 34 mpg.
Us hybrid sales 2009.08-2

Image Courtesy: Green Car Congress - Total Reported Monhtly Sales of Hybrid Vehicles in US

Here is a quick snapshot of sales volume by manufacturer (in the hybrid category):

  • GM delivered a total of 1,487 hybrid vehicles were delivered in the month, up 36.3% year-on-year.
  • Ford’s fuel-efficient vehicles pace July sales results. Ford had an exceptionally strong month with hybrid sales, up 323% year-on-year to 5,353 units.
  • Toyota Motor Sales (TMS) posted July sales of 24,295 hybrid vehicles, up 19.3% from the same period last year.
  • Total sales of the fuel-efficient Honda Civic increased 3.1% to 30,037. Sales of the Civic Hybrid, however, plunged 71.8% to 969 units year-on-year. The new Honda Insight hybrid posted 2,295 units.
  • Nissan sold 1,030 units of the Altima hybrid, up 44.1% year-on year.

Our friends at Jalopnik yesterday published a revised list of ten most purchased vehicles under the Cash for Clunkers program:

1. Ford Focus

2. Toyota Corolla

3. Honda Civic

4. Toyota Prius

5. Toyota Camry

6. Ford Escape FWD

7. Hyundai Elantra

8. Dodge Caliber

9. Honda Fit

10. Chevrolet Cobalt

Click here to read the entire report.